Jay Guiliano May 29, 2017 customer focus, design, other, selling, self-interest Self-interest theory for services and products Jay Guiliano May 29, 2017 customer focus, design, other, selling, self-interest Random notes on self-interest theory when creating services and products. Merging the ideas from Mike Acton to Clay Christensen.
Jay Guiliano November 8, 2016 video, selling Three ideas to rethink selling Jay Guiliano November 8, 2016 video, selling A short presentation on how to reconsider selling techniques. With an homage to Seinfeld.
Jay Guiliano December 19, 2015 design, other, selling Examples of optimizing user onboarding Jay Guiliano December 19, 2015 design, other, selling A quick post to point out the site UserOnboarding that analyzes different approaches to making a smooth user onboarding experience.
Jay Guiliano December 5, 2015 other, selling Thinking of parallels between legal and enterprise sales Jay Guiliano December 5, 2015 other, selling The intersection of selling to an enterprise compared with the sales process of legal services to an enterprise.